GameStop Video Suggests That Women Gamers Are Idiots - The Intrepid

Wednesday, February 25, 2009

GameStop Video Suggests That Women Gamers Are Idiots



In this internal GameStop training video, a (fake) British anthropologist from "GS University" explains how to approach and up-sell to women. The video is pretty sexist, as it suggests that women are easily frightened and confused by all things technological. (It also suggests that women will buy anything if it comes with a free subscription to Cosmo). There are lots of female gamers out there—if GameStop is having trouble selling to them, then perhaps they should stop treating them like morons.

Video originally posted by The Consumerist.

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